Month: February 2014

How To Make Money With Affiliate Marketing – Clickbank proof

video from George Brown

INTERNET MARKETERS CRUISE VIDEO

Sara Staar reports : “Now that we are back from the Internet Marketers Cruise, have caught up on support tickets and stuff, I have had a bit of time to reflect on a few things I picked up and can share with you.

Firstly, Dave and I were out on South Beach having a steak in what was said to be one of Miami’s best steak houses and were on Ocean Drive when we saw a yellow Lamborghini racing off from a set of traffic lights, getting to about 50, and then braking sharply to stop for the next.

Imagine our surprise when we heard that a certain young male pop star had been pulled by the local police a few days later…… driving a yellow Lamborghini….. At the time Dave and I had a good laugh about the psychology of men that buy or hire 200 mph plus supercars and race them on a road that has 30 mph speedlimits  !!

Secondly, for us, the cruise was a more relaxed affair this year, not so frantic regarding networking and so forth but still useful.

One hot tip I picked up was that the help desk represented the best opportunity to interact with your most keen customers, and having processes and systems and a positive approach could really be a positive benefit.

Another tip was that there is a way to use paypal as a sort of autoresponder, ie you can contact people who have purchased from you via paypal – because it stores the email address….

If you want to see the video I shot on the cruise (its about 1 hour long !) of the HOT TIPS session they see below. ”

See more Sara Staar’s video at: http://www.sarahstaar.com/internet-marketers-cruise-video#sthash.0UnWQHVz.dpuf

 

Social Media tip: How to Increase Blog Engagement With Google+

In today’s social media world it doesn’t matter, whether you’re the chief creative engineer of a Fortune 500 company blog or you run a personal blog that occupies all but a tiny isle within the massive ocean that is the blog-o-sphere, one thing is for certain: a blog is much better when it’s got an engaged group of passionate followers. You know, people who actually read and comment on all of that stuff you spend so much time producing. But while you probably know that tweeting and Facebooking links to your blogposts is crucial for achieving this goal, it’s important not to overlook Google+ as well. As one of the fastest growing social media sites, G+ has reach, not to mention a number of engagement tools that simply aren’t present on any other social media site.

However, these unique tools do make G+ somewhat of a different beast than its competitors. To really use G+ effectively to increase your traffic and social shares and benefit your SEO, it’s important to put some time intomastering the platform.

1. Make it Visual

Sure, Twitter has twitpic and we all post our fair share of photos to Facebook, but few social media sites are quite as visual as Google+. In fact, the only social site that’s remotely in G+’s visual league is Pinterest, which G+ designers seem to have drawn from anyway, given that each post looks very much akin to a pinned image. Generally, this is a good thing for user engagement, as users are much more likely to engage with images as opposed to dense blocks of written text. However, all of those visuals can work to your disadvantage if you post images that are too small or otherwise unprofessional looking. Here are a few ways to get it right.

Take good photos. I know, it sounds obvious, but it’s got to be said. Use a high resolution and edit out all of the distractions. Or, put up the cash for stock photos to keep things professional and interesting. Having high quality photos is always important, but never more so than in your profile’s cover photo, as it will blow up large when followers scroll to the top of your page and it needs to be extra compelling.

Use a full image. When you paste a link to be shared into your G+ status update, the site automatically generates a preview image. But that image will be small, and it can be easy for followers to overlook in their feeds. Click “x” on this option (I’m not just speaking metaphorically here, you really do want to click the “x” on the image) and instead upload your own screenshot of the post yourself using the photo button as pictured below. Doing so will greatly increase the chances your followers will click through to your blog.

Photos = content. Photos can be a way to mix things up within written posts on your blog. Or they can be the post itself. You might, for example, have a regular series on your G+ page where you show yourself producing the product you blog about, or you provide a glimpse into the office. This can exist as G+ content on its own to encourage more followers to engage with you there, or it can link back to longer posts on your blog. Either way, photos can make quick, easy and compelling content.

2. Become a Master of the Topic Sentence

I know, I know, you spent so much time writing your blogpost, it’d be so nice to simply copy and paste a link into your update and call it a day. But you’ll have far more people clicking on your links and a much easier time with the search engines if you put a little more energy into crafting a succinct yet relevant and compelling topic sentence to draw readers towards your blogpost.

And if you really want to get found, be sure to place asterisks around your keywords to bold them. Add in a few good hashtags as well so the search engines can better find you for relevant queries.

3. Use Circles Strategically

One of the best features on G+ is Circles, which allows you to easily categorize your followers so you can deliver them only the blogposts they’re most likely to read. You might, for example, have one circle devoted to people who love your blogged recipes and another devoted to those who are all about knitting. The more relevant the posts each member of these circles receive, the much more likely they are to actually click on the link provided and engage with your post. Even better, relevant posts make it much more likely for potential followers to become actual followers by adding you to their own circles, which means your posts are far more likely to come up high in relevant personalized searches on Google. Great stuff!

As you might have guessed, Circles is also a great way to network with your followers, as you can easily click on each circle and see what people within that category have been talking about lately. This makes it easier to jump into relevant conversations to offer your expertise, or even to find new topics to blog about as you spot what’s trending. (Pro Tip: The “What’s Hot” link on the G+ menu will also give you even wider insight into current hot topics).

There is, however, one caveat with Circles. Adding specific names to your post as pictured below will mean that person will get an email from you alerting them of that post.

That’s great when you’re 100% sure the post is relevant and that that particular follower wants to hear from you so consistently, but it also can be interpreted as, you know, spam. Save your direct mentions for only the most hyper-relevant stuff, or solely for when you want to draw a key influencer or expert in that topic area into a dynamic conversation.

4. Find Your Community

Of course, when you’re just starting out on the platform, it can be difficult to find any relevant followers to market to in the first place. Unless, of course, you make use of Google+ Communities. Something between a LinkedIn interest group and a trade show, Communities has a niche for just about everyone. With plenty of topics to engage in, it’s a great place to meet new potential followers and conduct real conversations. As long as you’ve got a compelling About page to go with your witty conversation, communities are a great way to drive people both into your G+ circles and to your site. It’s like in-person networking, with all the benefits of being online.

5. Jump into the Conversation

On a similar note, it’s important that, once you do start gaining followers on the platform, you stay as responsive as possible to comments both on your G+ posts and on your blog as well. People are much more likely to keep coming back if they feel like you respect what they’ve got to say and that you want to hear more. So, respond to all comments, even if it’s just to say, “Thank you!” You should also +1 comments you especially like, and mention commenters directly as you respond so they’re extra-motivated to reply again. (To do this, simply type +username). Tagging people is also a good idea when constructing your post, especially if you tag influencers from whom you’d like a comment.

Another great strategy is to converse through Hangouts. In part Google+’s answer to Skype, Hangouts is oh so much more than that, allowing you to video chat with anywhere from 10 to 15 followers at a time. Not only will this help you better connect with, understand and cater to your readers, but it’s also a form of video content that can later be archived onto YouTube and made forever searchable. You can keep these Hangouts to simple meet and greets, give participants a discussion theme that’s relevant to a recent post, or do a group activity, say, actually assembling that model airplane you blogged about last week. Why not? Hangouts have as much possibility as you can give it.

6. Claim Your Authorship

Quick questionnaire: When you’re searching for something on Google, are you more likely to click on the link to an anonymous article, or to one that features an author bio and profile photo? The answer, whether you know this consciously or not, is the latter. Author bios and photos just make the results seem more trustworthy, expert and reliable. But how to get your photo and bio up there?

Why, by claiming authorship, of course. Doing so is simple: Just go to the authorship page, add your Gmail address, verify your enrollment and you’re pretty much good to go. Make sure to fill out your G+ profile completely so Google has something to pull from for the bio. Doing this will make your posts much more clickable, and it’s great for SEO, too.

The Takeaway

Sure, Google+ is an increasingly popular platform (yes, despite negative hype stating otherwise), but where it really excels is in terms of user engagement tools. Master those tools, and you just might have yourself a much more engaged blog readership.

Rosie Scott is a content strategist at a digital marketing company. An avid blogger, you can find her at The New Craft Society or on Twitter.

http://www.socialmediafrontiers.com/2014/01/social-media-tip-how-to-increase-blog.html#.UuypovmSyN8

Social Media tip: How to Successfully Participate in a Twitter Chat (or Twitter Party)

There are many reasons why you should take part in Twitter Chats if you are on Twitter. Some give you the chance to win prizes and others are simply a great way to engage with others with a similar interest and build your following. So here are some social media tips to help you if you’ve never done a chat before or if you feel like you aren’t doing them right, there are certain things you can do to make sure you are getting the most of your chat.download

 

1) First, understand the difference between Twitter Chat and Twitter Party.

A Twitter Chat takes place when there is a discussion or a topic where experts discuss advice and opinions surrounding that topic. You join in these discussions and usually answer questions and engage with other twitter users during the scheduled time. A Twitter Party on the other hand includes discussion surrounding a certain brand or company. Usually, but not always, there is a chance to win prizes based on your participation in the party (and most times, you have to RSVP in order to win).

2) Depending on which type of event you are in, figure out your purpose.

While many Twitter users and participants of chats and parties may feel differently, I always try to alter my behaviour a bit depending on the type of event. For example, if I’m involved with a Twitter chat discussing young adult books or publishing trends, I’m more likely to stay engaged with other participants as well as respond to the host’s questions. With these chats, I’m much more likely to gain new followers since I am engaging with people who share the same interest at me (hence the reason we’re all at the chat!).

But then, if I’m taking part in a Twitter party and my primary goal is to win a prize, I usually take a different approach. While there are occasions I do engage with other users, I mostly keep my eye out for the questions asked by the host of the party. You can usually figure out who the host is based on your RSVP for these events and if you keep an eye on their tweets, by responding to their questions, you are engaged for the event and you are likely to win a prize.

3) Figure out which platform works best for you to view the event.

I hear a lot of Twitter users boast about the amazing things that TweetDeck can do, but I haven’t used this web-based program yet. However, I do highly recommend checking it out to see if that is the most comfortable experience for you during a Twitter event, whether it’s a chat or a party.

For me, I find that using my Twitter iPhone app works the best. I click on the event’s hashtag and I basically track that and send out my Tweets throughout. I find that whenever I use my laptop, whichever program it is, my computer freezes or it’s extremely slow. This can make or break whether or not I have the patience to stay involved in the event or not.

4) Respond to and follow other Twitter event participants.

In all honesty, whether it’s a Twitter chat or party, if you engage with other participants and reply to their tweets throughout the event, you are more likely to gain them as a follower. I tend to go through and follow a good majority of people involved in events for a few reasons. One, I know they are an engaged Twitter user. The worst thing for me is when I follow someone randomly without even realizing they haven’t sent a tweet in months. Two, you know you share a common interest, especially if it’s someone you met on a chat that is about a certain subject you care about or are interested in. By following someone from the chat, you know you are following a like minded user and that is extremely important on a network like Twitter where interaction can improve the overall experience.

5) Be returning user to Twitter chats and parties.

Often times the Twitter user or company that hosted the last event, will host the next one. Also, if it’s a Twitter chat, you will most likely see familiar users. This is a great way to get yourself known among the areas that you tweet about or want to become an expert in. You are also more likely to get your tweets mentioned by hosts and other users especially if they recognize you from the last Twitter chat or event.

Overall, aside from the obvious purpose of the Twitter chat or party, these events are a wonderful way to expand your influence on the popular social network. But if you are new to the game, these events can be very overwhelming. Hopefully, with a few of these tips under your belt, you can conquer your next event and make the most of your experience.

Nicole Pyles

Nicole Pyles is a writer, blogger and social networker – and she’s good at it, too. She blogs about her creative writing journey over at World of My Imagination and hopes one day she will find her own book on the shelves of bookstores and libraries everywhere.

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